Strength AcademyStrength Academy

1k Online Launch Sprint (90 days) · Coming soon · 5 places, hand-picked

Five coaches. Ninety days. CHF 1’000 a month.

Design, launch and fill your online offer, and aim for your first ~1,000 CHF/month in 90 days.

We take five coaches, each with a different profile and a different level of experience, and work with them for 90 days to build a coaching offer that reaches CHF 1’000 a month. Weekly calls, homework between them, and the whole process done with you rather than handed to you. The next cohort opens soon, and we choose the five ourselves.

CHF 1’000/month is the target we build toward and work with you to reach. It is not a guarantee. Results depend on the work you put in, your market and your starting point.

What this is

It is not a course and it is not a template pack. It is 90 days of working together on your actual coaching business: a live call every week, and specific homework between the calls that only you can do.

On the calls we build your offer, set your pricing, prepare your Strength Academy account so you can deliver properly, and go through the outreach process step by step, including reviewing the real conversations you had that week. Between the calls, you do the work. That split is the whole method.

We take 5 coaches per cohort, deliberately with different profiles and experience levels, so nobody is competing with the person next to them and every situation in the room teaches the others something.

The cohort

Five seats, five different starting points

Each seat is a different profile and experience level. You do not have to match one exactly. Tell us your situation in your inquiry and we will place you honestly.

Seat 01

The new coach

Qualified, credible, no paying clients yet. We start at the offer and the first conversations, because there is nothing else to unpick.

Seat 02

The gym-floor PT going online

A full in-person schedule and an income ceiling that comes with it. We build the online offer that runs alongside the floor hours.

Seat 03

The coach stuck at two or three clients

Already coaching online, plateaued. Usually this is a pricing and outreach problem rather than a coaching one, so we fix what is actually blocking it.

Seat 04

The sport specialist

Deep in weightlifting, powerlifting, CrossFit or HYROX with a small audience. We turn the specialism into an offer people can buy.

Seat 05

The nutritionist or physiotherapist

Practitioner-first, not a strength coach. We shape a recurring offer around the work you already do and put it in front of athletes.

How it works

The ninety days, week by week

Weeks 1–2

Your offer and who it is for

We define exactly who you coach, what they get, what it costs and why it is worth it. Most coaches arrive with an offer that is too broad to sell and too cheap to sustain. This is where that gets fixed.

Your homework: Write the offer, set the price, list twenty people it is genuinely right for.

Weeks 3–4

Your account, set up to deliver

We prepare your Strength Academy account together: program templates, check-in structure, your coach page and your payment setup, so the moment someone says yes you can deliver without scrambling.

Your homework: Build your first template and run your own training through it end to end.

Weeks 5–8

Outreach and conversations

The part most coaches avoid. You get a specific weekly outreach target and a way to open conversations that does not feel like selling. On the weekly call we go through the real conversations you had.

Your homework: A set number of conversations every week, logged and brought to the call, including the ones that went badly.

Weeks 9–12

Deliver, retain, refer

Signed clients get coached properly, because month two is where the income either compounds or leaks. We work on retention, asking for referrals, and raising your price for the next intake.

Your homework: Run your check-in rhythm weekly and ask every happy client the referral question.

What a place includes

  • A weekly live call for the full 90 days
  • Your coaching offer and pricing built with you, not handed to you
  • Your Strength Academy account set up for delivery before your first client
  • A specific outreach process, with the week’s conversations reviewed on the call
  • Homework between every call: the work only you can do
  • Direct access between calls when something is blocking you

This only works if you show up to the calls and do the homework between them. We turn down applicants who cannot commit the hours. Taking money for a place someone cannot use helps nobody.

Coming soon

How we pick the five

  1. 1You send a short inquiry: your background, your situation, the time you can commit.
  2. 2We read every inquiry against the five seats and what we can realistically move in 90 days.
  3. 3We pick the five and offer them their places. If it is not you this time, we tell you straight and point you somewhere more useful.

We choose the five ourselves. If your inquiry stands out but a seat is not the right fit this time, we offer you first access to the Autopilot Plan when the growth tools we are building with this cohort roll out to it.

CHF 1’000/month is the target we build toward and work with you to reach. It is not a guarantee. Results depend on the work you put in, your market and your starting point.

Inquire

Send your inquiry

Tell us your background, your situation and the time you can commit each week. We read every inquiry against the five seats and reply by email.